Tampa FL, Austin TX – Two leaders in the audio marketing and on-hold messaging industry have joined forces to offer even more to clients. SJ Partners portfolio company Audio Messaging Solutions, based in Tampa, FL, and Broadcast Marketing & Entertainment (BME), based in Austin, TX, will become one of the largest on-hold marketing companies in the country.
On-hold marketing messages have always been a successful sales and marketing tool because of the low cost and great return on investment. BME Founder and President, Tama Williamson, believed that her clients needed a strong presence and a clear message during these tough times and because of this BME continued to grow as other companies contracted during the recent downturn. It was because of this growth and its strong marketing presence that BME became an ideal partner for AMS.
Audio Messaging Solutions, LLC (AMS) is a national provider of on-hold messaging services with customers such as The United States Postal Service, Regions Bank and Goodyear Tire and Rubber Company. The new merger with Broadcast Marketing and Entertainment, LLC, the 11th acquisition for AMS in 9 years, will grow the company’s revenue base by 20%.
“Bringing BME into the AMS network of companies furthers our strategic vision to become the premier provider of on-hold messaging services nationwide,” said Aaron Kleinhandler, CEO of AMS. “BME has an excellent reputation with more than 3000 customer locations and operations that spans over a decade. Their creative team is truly excellent and brings a unique style to this important branding service. They have a fervent commitment to customer service and retention, which will coincide very well with the AMS way of doing business. We are proud to bring them on board.”
BME will maintain an office in Austin and President Tama Williamson will oversee AMS sales and marketing efforts in Texas and the West. “Branding is an essential part of the marketing mix of any company and the telephone is an important touch point in reinforcing your message. Combining BME’s long history of providing reliable, customized on-hold programming with AMS’s highly integrated infrastructure enables us to deliver the same high quality product with a more efficient delivery system, and provide even better customer service,” said Williamson. “We are pleased to join the AMS network, and are confident we will continue to provide innovative solutions for the marketplace for years to come.”
Originally founded in 1986, Audio Messaging Solutions, LLC (AMS) is a Tampa Bay, Florida based multimedia firm, specializing in on-hold messaging and custom telephony recordings as well as overhead music services for more than 30,000 locations nationwide. Providing creative consulting, script development, voice talent selection and recording, AMS is a full service audio messaging source, working with clients such as The Goodyear Tire & Rubber Company, Regions Bank, Raymond James Financial, and The United States Postal Service. The company has been recognized by Inc. 5000 as one of the nation’s fastest growing privately held companies and is a member of the On-Hold Messaging Association.
For more information on AMS please visit http://onholdbusiness.com.
BME was launched in 2001 as OnHold Exchange Productions (OHEP) under company president Tama Adair-Williamson, who began in the industry in 1995. In 2005, the corporate identity was taken in a new direction given that its audio marketing services now included Radio Campaigns, InStore Messaging/Music, and Auto Attendant Services. This new identity led to the name Broadcast Marketing and Entertainment, LLC (BME). With an average growth rate of 27% over the last five years and an astounding 60% growth rate in 2009, Broadcast Marketing & Entertainment expanded to represent the entire United States including Hawaii, Alaska, Mexico and Canada, as well as Germany and the UK.
For more information about BME please visit www.bmeaudio.com or call 866-312-4653.
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Scott Johnson SJ Partners, LLC