New York, NY, June 1, 2015 — SJ Partners, LLC (“SJP”), through its affiliate SJ Capital Partners V LLC, has formed Best Made Toys LLC to acquire Best Made Toys International Inc. of Toronto and Best Made Toys Global Limited of Hong Kong (“BMT” or the “Company”).  BMT is a leading provider of private label plush and pet products to food, drug, mass and specialty retailers globally.

“We are eager to partner with SJ Partners and their team to take the business to the next level.  Their knowledge, experience and relationships will allow for an even better client experience and drive further growth for the Company,” said President Gerry Seetner.

“We think the Seetner family has built a great portfolio of products.  Their impressive 60 years of company history have yielded a deeply loyal customer base with many key retail relationships going back ten and even twenty years.  We look forward to building upon the Company’s legacy and helping the Company reach its full potential,” stated SJ Partners CEO Scott Johnson.

The Seetner family and the Company’s global team will remain with the business.

The Bank of Montreal has provided financing, including a line of credit to support the current business and anticipated growth.  Goodmans LLP, Kramer Levin Naftalis & Frankel LLP, King & Wood Mallesons, KPMG LLP, and McGladrey LLP advised SJP.

SJ Partners LLC

SJ Partners is a leading lower middle market private equity firm that, for over ten years, has focused on the acquisition of consumer and services companies.  It works closely with portfolio company management and maintains a group of highly qualified operating partners.

Best Made Toys

Established in 1952, Best Made Toys provides private label plush and pet products for retailers globally.  The Company maintains offices in Toronto, Hong Kong, and Shanghai and has a top tier loyal client base globally.

For more information:

Scott Johnson

SJ Partners, LLC